Marketing Manager Fingerprint (MMF)
The Marketing Manager Finger Print (MMF) is a unique psychometric battery comprising of two comprehensive tests: MSaPP - Marketing Skills & Personality Profiler and MSP - Managerial Skills Profiler
Duration: About 75 – 80 minutes.
Only Multiple choice questions!! No prior preparation required!
The Test has an inbuilt lie indicator in the form of a verification scale which tells us how truthfully the individual has answered the test items!
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Skills Measured
The MSaPP measures 7 key sales skills and traits:
Interpersonal Skills; Self Confidence; Knowledge of Principles of Selling & Marketing Market and Competition Suaveness
The MSP measures 8 key managerial skills:
Time Management; Decision Making; Negotiation Skills; Change Management; People Management; Stress Management; Information / Data Management; Problem Solving Skills.
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Applications
Ideal for selecting marketing manager, area / regional marketing manager
Profiles the candidate’s strengths in marketing management.
Talent maximization.
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